Content Director (m/f/d)

At Jimdo, we have one goal—to build software solutions tailored for small businesses, the self-employed, and resellers. We do everything we can to make it easier for these dedicated and inspiring people to realize the dream of running their own business. Why? Because we have the greatest respect for them. Because they make our lives richer, the economy more diverse and our neighborhood more colorful. We offer them solutions that help them get online, grow and reach more customers. That's why we’re looking for reinforcements for our team.

So if you’d like to roll up your sleeves, try new things, make mistakes, learn and create something unique on an international level—we want you.


We are happy to invite you to work with us in our office in Hamburg or permanently remote from any location. Wherever your working location of choice will be, we will make sure you get proper onboarding (virtual or in person) and that you are fully equipped to become part of the team from day one.
Regarding candidates who want to relocate to Hamburg: Due to COVID our offices are temporarily closed. We will invite you to start working with us from your current location for the time being. Once the borders are reopened, and the Embassies accept visa applications again, we will initiate the relocation process to Hamburg. Until then, you will be invited to work with us remotely with a temporary contract.

Your Mission

The self-employed and small business owners are our heroes. Your work will help make their work easier and their business more successful. You know what’s on their mind, know their dreams, worries and needs. You’re curious about their stories, have a feeling for what makes them tick, your heart beats for their cause and you speak their language. They must be able to see this clearly in every line, every comment, every contribution from your team. You’ll find relevant economic, political or general news topics that impact the self-employed. If there is a new trending topic, you already have an idea how to turn it into a gripping and relevant story for our heroes. With your work, you strengthen the trust of the self-employed in Jimdo. And you and your team will continue to build on that trust. With your help, we can continue to develop and get better every day. It's not about putting ourselves in the best light. It's about understanding the people behind all these small businesses and offering them the best solutions.


  • As an experienced editor-in-chief and creative storyteller, you create first-class inspirational content that involves and connects with our heroes—small business owners.
  • You'll turn survey results and statistics into touching stories and regularly ensure high-quality initiatives and campaigns.
  • You’ll plan the Editorial Calendar and develop the topics and stories for new formats (audio, streaming, experimental formats) and established channels (blog, CRM, video, social media).
  • You’re responsible for ensuring that your team's measures have the planned effect and are in direct communication with C-Level.
  • You’ll form a powerful team of copywriters, editors, content strategists and external partners (e.g. PR agencies) and will manage and support each of your employees.
  • Together with other Jimdo Marketing teams, you'll create integrated campaigns and ensure a clear, coherent, and holistic content strategy across all channels (Facebook, Instagram, Taboola, Outbrain, and other platforms).
  • You know how important networks are and how to use them


  • You have extensive experience and expertise in content management, production and storytelling and have successfully led and developed content teams.
  • You’re a passionate storyteller and have an unmistakable flair with language, style and communication.
  • You know what great stories can do and how to achieve that effect.
  • You have extensive experience with tools such as Google Analytics and Tableau, and you focus on SEO in your work.
  • You can lead, motivate, encourage and coordinate employees to achieve the best results.
  • You speak excellent English. Other languages are a plus.
  • We don’t expect you to already be as passionate about small business as we are but we hope you soon will be.

Jimdo is proud to be an equal opportunity employer. This means that we don’t discriminate based on race or ethnic origin, color, the language(s) you speak, where you (or your parents) are from, or whether or not you consider yourself to have a disability. Neither will your age, gender, gender identity, sexual orientation, religion, beliefs, or political opinions play a part in your application with us. We’re a diverse team in so many ways, and we love it that way.

Elena will be happy to receive your application in German or English.